Plenty of bloggers don’t realise how beneficial SEO can really be – if you’re after increased traffic, a constantly growing audience and improved conversions, it’s time to optimise your blog. A well-functioning, user-friendly and easily understandable blog will achieve far greater results than a messy, confusing blog that relies solely on great content will ever…

Running a blog is a labour of love. You’ve got a story to tell, and a passion to share with others – but there’s something getting in the way of your success. The issue is, you can’t figure it out! There’s nothing more frustrating than knowing you’ve got amazing content, but it isn’t getting the…

We’ve been working hard to create a nurturing and supportive environment with a single purpose – to help bloggers improve their SEO. Now, we’re 3,100+ members strong, with bloggers from every niche around the world. We pride ourselves on fostering a space for bloggers to come together and work on improving their sites – whether…

What happens when you put hours and HOURS of work into your content, but none into your site? Not much, actually. And that’s fine if you want to run an unsuccessful blog that burns a hole in your back pocket. You might be thinking, “My content is what’s really important, right? My website is just…

Who’s your biggest fan? Have you sat down and really thought about who might love your blog the most? A reader base of any size always has ONE viewer who loves your content more than anyone else – someone who knows your content top to bottom, and your site back to front. You’ve probably got…

Ever typed a question into Google, hit enter and gotten your answer without going any further? You can thank Google’s never-ending innovation efforts for that. Alongside other initiatives like Featured Answers and the Knowledge Panel, Rich Cards are another way Google hopes to improve their users’ experience. What are Google Rich Cards? BESIDES incredibly convenient?…

We have arrived back from the ProBlogger conference on the Gold Coast still buzzing from an awesome time. As always, it was an amazing experience to host sessions and we left with many fresh ideas and techniques to experiment with in our own blogs. Nick and I were pleased to meet many of you, sharing…

You can do all the marketing in the world, but if the SEO on your blog isn’t right, it will never get the Google rankings it deserves. Great SEO for WordPress is crucial for successful blogging, but many bloggers think it’s too complicated to do by themselves. Not true. It’s completely possible to create a…